AI Agency Blog
Actionable insights for PPC agency operations, team performance, and client success.
How AI Helps PPC Agencies Deliver Better Campaign Results for Clients
The difference between agencies struggling with AI and agencies winning with it comes down to workflow design. The winners aren't replacing specialists or automating everything. They're using AI to handle volume and speed while their best people focus on the work that matters: strategy, nuanced optimization decisions, and client outcomes. Here's what actually works.
Davor
10 Reasons Why AI Transforms PPC Campaign Management
Platform automation handles the basics. Smart Bidding, Responsive Search Ads, Performance Max, every advertiser has access to these. The competitive edge now comes from AI that incorporates your business intelligence, detects patterns across millions of data points, and predicts performance before you spend. Here are ten specific capabilities that define the difference.
The History of Google Ads: 25 Years of Evolution from AdWords to AI
350 advertisers in 2000. $237 billion and 4+ million advertisers in 2025. In between, Google Ads went from simple text ads with manual bidding to an AI-powered system managing 80% of auctions automatically. Here's the complete timeline—every major milestone, the numbers that defined each era, and what's coming next.
Learn How to Bring AI Agents into Your PPC Workflow Using Claude MCP with Google ADK
Move beyond scripts and rules to intelligent automation. Discover how MCP enables conversational campaign management while ADK lets you build custom AI agents that execute complex optimization strategies across your Google Ads accounts.
9 Best AI Reporting Software for Agencies. Reviews & Pricing 2026
Stop wrestling with manual exports and outdated dashboards. Discover the top AI reporting tools that automate analysis, generate client-ready narratives, and surface insights that drive growth.
Google Ads Advisor. Everything You Need To Know About Google Conversational AI.
Google's AI assistant is transforming how agencies diagnose issues, optimize campaigns, and extract insights. Here's what the shift to conversational campaign management means for your team.
How Google, Microsoft, Meta, and LinkedIn Are Rebuilding PPC with Conversational AI
Discover how Google Ads Advisor, Microsoft Copilot, Meta Andromeda, and LinkedIn Accelerate are reshaping paid advertising
The Best AI Software for Google Ads You Should Try and Use
From conversational campaign analysis to client reports, AI tools that actually eliminate grunt work and amplify your Google ads strategy.
How AI Helps PPC Agencies Deliver Better Campaign Results for Clients
The difference between agencies struggling with AI and agencies winning with it comes down to workflow design. The winners aren't replacing specialists or automating everything. They're using AI to handle volume and speed while their best people focus on the work that matters: strategy, nuanced optimization decisions, and client outcomes. Here's what actually works.
Complete Guide to PPC Quality Control for Agency Operations
Quality control isn't a process problem or a people problem. It's a systems problem. This guide walks through building repeatable quality control systems across four areas: operational standards, team competency, industry adaptation, and tool infrastructure. Includes a 4-quarter implementation roadmap.